Sir Dick heads to his comeuppance
Flight attendants asked to sing and dance during job interviews to demonstrate their "Virgin Flair" are taking the airline to the Queensland Anti-Discrimination Board. The group of eight attendants, some experienced ex-Ansett employees, argue they were rejected by Virgin Blue because they were "too old". The applicants, aged 36 to 56, say the 2001 interview process was little more than a meat market. The Sir Richard Branson-owned Virgin has been criticised for its "sexist" marketing practices that often feature media stunts involving Branson and young female flight attendants. In one such incident Branson sprayed their t-shirts with champagne. In 2001 the airline denied claims by the Flight Attendants Association that it had asked female flight attendants to wear G- strings after the union fielded complaints. The union's Darryl Watkins says age should not be a barrier for flight attendants if they know emergency procedures and provide good service. "We encourage all airlines to recruit regardless of age and to recognise the need for progressive policies such as part-time work and workplace flexibility", he says. In their job interviews the applicants are asked to show they have the "Virgin flair" by singing or dancing. One former Ansett employee, Carol Dowling, put it this way when comparing a Qantas job interview with Sir Dick's sexploitation: "They [Qantas] were extremely professional and they asked me things that were extremely relevant. It took five hours and they didn't ask me to sing or dance."